Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes (Ultimate Series)
Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord’s Express, Google’s Product Listing Ads, and the introduction to Google’s Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout.
Updates specific to this edition include:
Readers are given the latest information paired with current screenshots, fresh examples, and new techniques. Coached by AdWords experts Perry Marshall, Mike Rhodes, and Bryan Todd advertisers learn how to build an aggressive, streamlined AdWords campaign proven to increase their search engine visibility, consistently capture clicks, double their website traffic, and increase their sales. Whether a current advertiser or new to AdWords, this guide is a necessary handbook.


Hands Down THE Best Adwords Resource This is literally the best $15 I spent in 2016. I had recently hired an Adwords consultant for $500 a month to run the Adwords for my small bookkeeping business. To my horror, one month into the process I discovered that one of the ads they had written used the word “booking” instead of “bookkeeping”. This is an ad I had spent hundreds of dollars on.Needless to say, my confidence was dashed. So I started trying to educate myself on Adwords. I took courses on Lynda,…
September 20th, 2018 at 4:30 pmThis book offers a fairly well organized, clearly written … This book offers a fairly well organized, clearly written set of advice on what Google AdWords is, why it matters, and how to use it effectively. If you’re completely overwhelmed by the idea of using AdWords, then this book might be for you. As someone who has worked through Google’s (short, completely free) “Adwords Fundamentals” course, I didn’t find it especially helpful. To be sure, though, I did pick up a few points of practical advice that might have justified the cost of the…
September 20th, 2018 at 4:48 pm