Most teams underperform. Yours can beat the odds.

If you read nothing else on building better teams, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you assemble and steer teams that get results.

Leading experts such as Jon Katzenbach, Teresa Amabile, and Tamara Erickson provide the insights and advice you need to:

• Boost team performance through mutual accountability
• Motivate large, diverse groups to tackle complex projects
• Increase your teams’ emotional intelligence
• Prevent decision deadlock
• Extract results from a bunch of touchy superstars
• Fight constructively with top-management colleagues

Product Features

• Harvard Business Review Press

Something happens in students when they define themselves as makers and inventors and creators. They discover powerful skills-problem-solving, critical thinking, and imagination-that will help them shape the world’s future … our future. 

Product Features

• Launch Using Design Thinking to Boost Creativity and Bring Out the Maker in Every Student

In a cultural climate saturated by technology, marketing professionals have focused their energies on creating newer and more digital methods of advertising their brands, with the fear that if they don’t embrace “Big Data,” they will fade into obscurity. But Tom Doctoroff, Asia CEO for J. Walter Thompson, argues that this frenzy over digital and social media has created a schism in the marketing world that is hindering brands from attaining their true business potential. The tension between traditional branding and the seemingly unlimited possibilities presented by the advent of “digital” branding leads companies to abandon the tried and true aspects of marketing for the flash of the new. In Twitter is Not a Strategy, Doctoroff explains why a strategy that truly integrates the two ideas is the best way for a brand to move into the future. Using some of the biggest brand names in the world as examples, such as Coca-Cola, Nike, and Apple, he breaks down the framework of marketing to explain how digital marketing can’t stand without the traditional foundation.

Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.

In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following Crush It principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That’s what Crushing It! teaches readers to do.

In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.

Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your own terms.

Your Complete Guide to Instagram Marketing!

It is safe to say that you are a business person? Do you have to develop your fan following so as to develop your business? Do you know how to utilize Instagram to showcase your business? When you read Instagram: Master Instagram Marketing – Instagram Advertising, Small Business and Branding, you’ll learn how to use this platform to make the most for your profit:

• Overview of Instagram
• Why Instagram is important for your business?
• Setting up accounts
• Using Instagram for Business
• Making Post Profitable, Hosting Contests
• Apps to help you boost your Instagram Marketing
• The 5/3/1 Rule
• 20 Mistakes you can’t afford to make in Instagram Marketing
• andMuch More!

This book introduces you to the concepts of “Instagram Marketing” to boost up your profit by gaining followers and connecting with them. In the accompanying parts, you will find what Instagram is, the way you can utilize your Instagram for your business, acquire perceivability, hosting giveaway challenges, using Hashtags, fundamental Instagram behavior, The 5/3/1 principle, Important Tips and Tricks, Apps that will help you in Instagram Marketing, 20 slip-ups to stay away from and significantly more about your general advertising procedure. Don’t wait another minute – Get your copy of Instagram: Master Instagram Marketing – Instagram Advertising, Small Business and Branding right away, and make your brand stand up in the crowd! You’ll be happy after reading this!

HOW TO MAKE FACEBOOK WORK FOR YOUR BUSINESS -Constantly updated Many businesses and entrepreneurs are still struggling to make social media work for them and are either continuing to waste valuable time and resources or giving up altogether. However, businesses that are mastering social media marketing and networking are not only reaping enormous rewards, but also building one of their most valuable assets, a following of loyal customers and brand ambassadors who are going to secure their success in the future. Whether you are completely new to Facebook marketing or you are already running a campaign, this book aims to demystify social media marketing and teach you step-by-step the principles, strategies, tactics and tips to make Facebook work for your business. In this book you will learn all about the benefits of social media marketing, the psychology behind it together with how to use the almighty power of Facebook to: Identify and find your ideal customers Generate and capture new leads Drive traffic to your website Increase sales conversions Build your brand In the book you will learn: How to plan your marketing campaign on Facebook How to create your business page for success on Facebook How to build the right audience for your page How to increase your fans and likes on your Facebook page How to post the right type of content to post on your page How to communicate on Facebook How to create a Facebook posting calendar How to advertise on Facebook How to create contests and events on Facebook How to measure your results on Facebook How and why you should create a blog What to do on your website to increase and capture leads What to do on a day to day basis on Facebook

Do you want to make massive profits online? If you are looking to make massive profits online without the added stress of having to create a product or stock inventory then this book is for you. The Complete Guide to Affiliate Marketing (How to Make Money Online Selling Other People’s Products) is the ultimate guide that will teach you everything you need to know to be a profitable affiliate marketer and make serious money online. In this book you will learn: • Why affiliate marketing is a great opportunity • How to pick profitable niches and products • How to effectively promote affiliate products • How to create a profitable affiliate marketing blog • 13 Proven tips for improving your affiliate conversions • Secrets on how to build email list • Search engine optimising your affiliate marketing posts • Common mistake affiliate marketers make and how to avoid them This book provides the ultimate blueprint on how to start a profitable online business selling other people’s products. Grab a copy now, If you want to start making serious money today!

Do you want to escape the drudgery of your 9 to 5 job?

Discover proven steps to successful online entrepreneurship.

Do you have an idea for an online company but don’t know where to start? Are you struggling to make your current business turn a profit? Internet marketers and bestselling authors Chris Naish and Buck Flogging have helped countless aspiring entrepreneurs pursue their passion projects. And now they’re here to help you realize your business potential.

It’s often said that success leaves clues.In Internet Business Insights, Chris Naish and Buck Flogging present interviews from 101 renowned entrepreneurial experts from a diverse range of fields. From those who can teach you to make a comfortable living with internet marketing, to a businesswoman who went from $135k of debt, to selling her company to Bill Gates.

Through this easy-to-access resource, Naish and Flogging gather these clues into 30 lessons to help you harness the insights of thought leaders into measurable results.

In Internet Business Insights, you’ll discover:

Discover How To Skyrocket Your Twitter Business !
So, you’re all set to tweet about the latest addition to your company. That prototype of your latest offing that you have been working on for the past year or so is finally paying dividends, touchwood. You come up with something in the spur of the moment and are on the verge of pressing the button that will send it into the Twittersphere. What do you do? Do you simply press ‘Send’ and allow it to go out there without so much as giving it a second thought? Perhaps you would, at least in the initial days of Twitter. The social media giant has become so big now, that the tweet that you send will probably have no more effect than a mere ripple in an otherwise placid pond. Perhaps that would work well if you were catering to a much smaller audience, but what you are dealing with here is much larger and as such, needs to be viewed from an entirely different perspective.

Here Is A Preview Of What You Will Learn…

• The Top 10 Benefits Of Twitter Marketing
• The Top 10 Strategies To Master Twitter Marketing
• The Top 10 Things To Avoid In Your Twitter Marketing Campaign
• The Dos To Master A Successful Twitter Marketing Campaign
• Additional Tips To Master A Successful Twitter Marketing Campaign
• Much, much more!

Get Your Copy Today!

“I highly advise anyone who has an interest in life online to get this book, sit down, and take notes because you’re going to want to hear what Brittany has to say.”
 –Iskra Lawrence, Aerie Model and Instagram star (@iskra)
 
If you’ve ever scrolled through your Instagram feed and thought, I wear clothes, eat avocado toast and like sunsets, why can’t someone pay me to live my best life? this book is for you . . .
 
Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today—earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . .
 
As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it’s going. In this book she’ll reveal how to:
 
*Build an audience and keep them engaged
*Package your brand and pitch your favorite companies
*Monetize your influence and figure out how much to charge
 
Plus tips on:
 
*Landing an agent
*Getting on the radar of your favorite sites
*Praising a brand without alienating their competitors
 
Whether you’re just starting out or you’re ready for bigger campaigns, Hennessy guides you through core influencer principles. From creating content worth double tapping and using hashtags to get discovered, to understanding FTC rules and delivering metrics, she’ll show you how to elevate your profile, embrace your edge, and make money—all while doing what you love.